DOOH Supply Platform
DOOH inventory is high-quality, fraud-free, and 100% viewable. It’s also in high demand among digital buyers. With a DOOH SSP built by IPONWEB, DOOH publishers are empowered to tap into those new ad budgets by exposing data-enriched inventory at the screen level to hundreds of digital demand sources simultaneously via Private Marketplace (PMP) deals or Open-RTB auction.
IPONWEB partners closely with DOOH media owners to understand their unique business requirements, legacy systems, partnerships, and data assets to engineer trading platforms tailor-fit to achieve their goals and objectives and evolve with their business.
Our DOOH Supply Platform empowers publishers to:
- Monetise unsold DOOH inventory
- Gain access to new digital budgets
- Apply data to unlock inventory value
- Maximise yield across screens