Omni-Channel Monetisation and Yield Management Technology

Every publisher has unique needs and objectives when it comes to programmatic, which means a one-size-fits-all approach might not be the best solution for your business. Whether you are looking for an omni-channel holistic inventory management system, an audio or DOOH SSP, or a custom supply platform, IPONWEB offers best-in-class programmatic platform development and machine learning capabilities and we partner closely with supply partners to engineer purpose-built programmatic solutions and platforms that drive exceptional results.

Benefits of Building a Custom Supply Platform

Improved Partner Relationships

  • Get closer to demand
  • Control who has access to your inventory
  • Monetise inventory across all media types – digital, audio, DOOH, TV

Best-In-Class Tech

  • Define the product roadmap and system behaviors
  • Optimise audiences and inventory to maximise yield across screens
  • Realise exceptional results from bespoke yield and analytics tools

Ecosystem Transparency

  • Gain full visibility into all bid-level activity
  • Represent your own inventory to digital buyers
  • Apply 1st and 3rd-party data with 100% data security