DEMAND | DIFFERENTIATED MEDIA BIDDER

Advanced Media Buying for Advertisers,
Agencies & Demand Partners

An IPONWEB DSP is completely customised to your unique business environment, KPIs, and data assets. It works cross-channel to deliver differentiated media buying performance, value and advantage for tomorrow’s advanced media buyer. Unlike other enterprise DSPs, IPONWEB’s custom bidder allows buyers to develop bespoke decisioning logic and leverage their own unique data to achieve specific business goals.

A CUSTOM BIDDER FROM
IPONWEB IS:

OPEN
Systems that allow for 1st-party buying & optimisation strategies and data integrations.

INDEPENDENT
Technology provider that ensures roadmap and fee alignment with your business interests.

PERFORMANCE-ORIENTED
Buying & optimisation capabilities to deliver efficient outcomes at scale.

TRANSPARENT
System design that provides full visibility into all platform activity fees, and behaviours.