How We Work
Rapid Development & Iteration
At IPONWEB, we develop using an Agile-like framework, that allows for rapid development and iteration. Because things move quickly in this space, our customers’ technology needs to react just as quickly.
Our platforms can be deployed in the space of several months and feature built-in scalability. Our technology is designed with ‘whole of internet’ scale, hyper-efficient data storage, processing and cloud based infrastructure. This means there is no need for major adjustments or re-thinking at the technology level, as business volumes grow.
By using a powerful, yet small codebase and business logic footprint, our solutions allow for easy refinement, fast logic evolution and deployment using highly efficient resource teams. For any individual client solution, we can release updates within days and major features within weeks.
Cloud Based Infrastructure
Operating a Media Trading Platform requires significant investments in system operations and infrastructure in order to ensure mission critical levels of uptime, availability and capacity.
At IPONWEB, we provide a fully managed SaaS solution and server environment to ensure your Ad-serving, data-processing, storage, reporting and algorithmic decisioning needs are all able to operate with the reliability and scale essential to a clients business.
Each customer operates in single tenancy mode for the key decisioning engine (u-Server) and runs in multi-tenanted environments for back end data processing (u-ETL), prediction modeling (u-Predict) and reporting (u-Slicer). We have considerable experience in scaling growth efficiently, to meet any platforms peak demands and demand.